THE STORY OF OUR FOUNDER
THE STORY OF OUR FOUNDER
Shaun Spencer is an Executive Performance Advisor who helps leaders and organizations perform under pressure when millions are on the line.
With 10 years as a Pentagon IT strategist working alongside military leadership up to three-star generals, Shaun learned how elite decision-makers operate in life-or-death scenarios. He then applied the same strategies and systems as a Hall of Fame Division II coach, leading Bowie State University to its first championship against an undefeated, Olympic-level team. This was done through strategically positioning overlooked talent to collectively dominate.
A decade before that Hall of Fame induction, Shaun was a professional track athlete training for the 2008 Olympics. Due to a career-ending injury and devastating life challenges, he became homeless in the streets of LA. He rebuilt his life using the same mental performance strategies and techniques he learned as a pro athlete and during his days working with three-star generals.
From there, he acquired 15 more years of experience in international health, wellness, and executive advisory, helping leaders worldwide master performing under intense pressure, conquer performance anxiety (along with general and workplace anxiety), master decision-making, and learn to build strong teams that can execute effectively under extreme pressure.
Today, Shaun is the founder of Spencer Performance Institute and creator of the Olympic Mindset System, a methodology combining elite athletic mental training, Pentagon decision-making protocols, and championship team optimization.
Shaun learned how to handle pressure by living inside it for years, competing as a professional athlete, advising three-star generals at the Pentagon, and coaching / advising people in over 22 countries.
Credentials & Achievements
Former Professional Track Athlete (Nike and Adidas sponsored)
Pentagon IT Strategist and Lead (10 years)
Corporate Strategy and Leadership (10+ years)
Private Sector and Small Business Advisory (10+ years)
Health, Mental Wellness and Human Performance (10+ years)
Performance Coach and Executive Mentor
CIAA Division II Championship Coach (3x)
Division II Hall of Fame Coach
International Fitness and Mental Health Specialist
Psychology, Human Behavior and Child Psychology
TV Personality, VH1
Author of 5 books (newest: My Anxiety Made Me)
Before you look through the list below, it helps to understand how these credentials fit together. My work sits at the intersection of performance, psychology, leadership, and execution. I have operated in elite athletic environments, high-level government strategy rooms, classrooms, boardrooms, and on stages in front of vastly different audiences. Each of those experiences sharpened a different part of how I work, from competitive discipline and strategic systems thinking to behavioral insight and high-stakes communication.
What connects all of it is one focus: understanding how people perform under pressure, and helping them do it better, consistently, and without losing themselves in the process.
Every credential below feeds into that same body of work, built around performance and measurable results.
SPI Mission Statement
Our mission is to help executives, leaders, entrepreneurs, students, and anyone experiencing the weight of anxiety, ADHD, procrastination, or imposter syndrome learn to read those signals and use them to perform at their highest level.
We build performance strategies rooted in elite athletics, Pentagon-level strategic operations, and championship coaching, systems tested in real environments where pressure never let up and results were the only option. We bring that same standard to every person and organization we work with because the mental game is the margin, and that margin can be developed.
Our vision is a world where anxiety, ADHD, imposter syndrome, and pressure are read as signals and developed into some of the greatest competitive advantages a person can have.
We are building the premier performance institute for executives, organizations, students, and the brilliant but blocked people the world has underestimated and overlooked. It is a place that helps people compete, lead, and win through their challenges at every level and in every environment. And it does that without asking anyone to sacrifice who they are in the process.
SPI Vision Statement
You can learn the mental performance strategies that let you keep operating at the top of your game, without burning out.
Address:
Beverly Hills, California
Contacts
info@shaunjspencer.com
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